Dental Nurse and now an Entrepreneur.
Every business has its story, and our story started in the cosy kitchen of our flat in North West London.
It is full of flavour, attention to detail and a depth of love for creativity just like every single one of our cakes that have left the door and made it to the special celebrations of our clients.
I am creative at heart and have found my expression through attention to detail and precision. I have always enjoyed getting lost in what I am doing and can spend hours on a project to bring it to the level of quality which I feel is just right.
Before starting this business, I worked (and still do part time) as a Dental Nurse. Similarly, great attention to detail is required in that position.
You may ask, what is the link between dental nursing and cake baking?
Trust me, it is not just that one brings revenue for the other! ;)
Jokes aside, my career as a dental nurse has given me fundamental skills which I apply to my business today. From understanding the British culture and meeting completely new people, to stepping out of my comfort zone and seeing that it is not so bad.
I’ve learnt how to handle customers and understand their needs. Plus, being a full-time mum was definitely a bridge-builder in my transition.
My children’s birthday parties were always an excuse to cook up a storm and surprise the guests with a beautiful (and delicious) cake. The compliments always flooded in and encouragement from friends and family to start making cakes professionally became the topic at each celebration.
A couple of years ago, I decided to give it a go and start a Facebook page. Everything just fell into place after that.
Just like cakes, my business is growing steadily. My skills are the base, strong, solid and settled like the hand I use to put it all together. My husband’s business-know-how and insight into digital marketing are the decoration – building a brand and ensuring the appearance is just as beautiful as what you will find on the inside.
Our relationships with people, care, openness, willingness to support and the magic that we bring to each event are nothing short from the cherry on the top.